FOHOW · Milestones

Development History

Since its founding, FOHOW has remained true to its purpose and moved forward through every challenge. Continuous research, improved production processes and expanding markets build on consistent product quality and strong technical expertise to support lasting industry development.

1999

FOHOW founder Mr. Yu Fei established the Yude wellness food production base in Foshan, Guangdong.

2000

FOHOW established production and testing standards for health foods aligned with pharmaceutical manufacturing standards to ensure product quality.

2001

The FOHOW Yang-Sheng Research Institute was founded, with National Master of Traditional Chinese Medicine Professor Tang Youzhi as its dean. His exclusive formula was used to develop FOHOW Oral Liquid.

2002

FOHOW wellness foods entered overseas markets, with exports to the Philippines, Thailand, Hong Kong, Taiwan and other regions.

2003

Flagship products FOHOW Cordyceps Oral Liquid, Sanbao Oral Liquid and Sanqing Oral Liquid were recognized as National Quality-Trusted Products. FOHOW High-Tech Group was named a National Enterprise for Consumer Satisfaction in Quality and Service.

2003

Flagship products FOHOW Cordyceps Oral Liquid, Sanbao Oral Liquid and Sanqing Oral Liquid were recognized as National Quality-Trusted Products. FOHOW High-Tech Group was named a National Enterprise for Consumer Satisfaction in Quality and Service.

2003

Flagship products FOHOW Cordyceps Oral Liquid, Sanbao Oral Liquid and Sanqing Oral Liquid were recognized as National Quality-Trusted Products. FOHOW High-Tech Group was named a National Enterprise for Consumer Satisfaction in Quality and Service.

Memories by Year 01 / 03

2004

The Group formally implemented its Three Product Development Principles and Three Yang-Sheng Theories.

2004

World champion Mr. Guo Yuehua became a FOHOW product ambassador.

Memories by Year 01 / 02

2005

The Zhuhai Yupintang production base began operations.

2006

The FOHOW brand was launched globally.

2007

The first overseas branch opened in Moscow, marking FOHOW’s formal entry into international markets.

2008

At the initiative of Mr. Yu Fei, the FOHOW Hope Foundation was established to help improve the lives of orphaned children and children with disabilities around the world.

2009

FOHOW launched its African market.

2009

New products received certification in multiple countries.

Memories by Year 01 / 02

2010

The FOHOW Group Senior Leadership Committee was established.

2010

FOHOW expanded its business to 38 countries.

Memories by Year 01 / 02

2011

In Moscow, Russia, the Group and the World Federation of Acupuncture-Moxibustion Societies jointly organized an international acupuncture symposium to promote TCM wellness culture.

2012

Phase I of the Tianjin production base began operations.

2012

Renowned Lithuanian athlete and Olympic silver medalist Jevgenij Shuklin became a product ambassador.

Memories by Year 01 / 02

2013

Ms. Alla Kaufman became the Group’s first Phoenix Ambassador. By August 2025, FOHOW had 21 Phoenix Ambassadors.

2014

The Group became a member of the World Economic Forum’s Global Growth Companies community, and founder Yu Fei was invited to the Davos forum.

2014

Construction began on Phase II of the Tianjin production base.

2014

Renowned Russian athlete and archery champion Mr. Tuchinov became a FOHOW product ambassador.

Memories by Year 01 / 03

2015

The company’s business expanded to 68 countries worldwide.

2015

Tasbulat Mirgaliyev became a Phoenix Ambassador.

Memories by Year 01 / 02

2016

FOHOW+ cross-border e-commerce was officially established.

2016

The Nanyang production base in Henan was established.

Memories by Year 01 / 02

2017

The FOHOW International Business School was officially established.

2017

International forums on TCM culture were successfully held in Poland and Moscow.

2017

The Group became a member of the World Federation of Acupuncture-Moxibustion Societies.

2017

FOHOW celebrated the 10th anniversary of its international business.

Memories by Year 01 / 04

2018

The Group organized its first luxury cruise tour, bringing together 5,000 distributor partners.

2018

Renowned Lithuanian athlete and K-1 95 kg world champion Sergej Maslobojev became a product ambassador.

Memories by Year 01 / 02

2019

The Group acquired and took over the Lijia Industrial Park in Zhuhai, and held a groundbreaking ceremony for its new Zhuhai headquarters.

2019

FOHOW attended the 23rd St. Petersburg International Economic Forum and the 2019 Summer Davos forum in Dalian.

Memories by Year 01 / 02

2020

Group founder and FOHOW Hope Foundation Chairman Mr. Yu Fei donated epidemic prevention supplies to communities in China and abroad.

2020

The Group was named one of Asia’s 500 Most Influential Brands in 2020. Mr. Yu Fei received the 2020 Top Ten Leading Figures in Chinese Industry Brands award.

Memories by Year 01 / 02

2021

Wuerdecai became FOHOW’s first Crown Ambassador. By July 2025, FOHOW had two Crown Ambassadors.

2022

FOHOW celebrated the 15th anniversary of its international business.

2022

A new peptide product series was introduced.

Memories by Year 01 / 02

2023

The Group completed its new headquarters industrial park in Zhuhai.

2024

The Group pioneered the Three Modernizations of Traditional Chinese Medicine concept and hosted its inaugural forum, bringing together hundreds of experts.

2024

The Research Institute for the Three Modernizations of Traditional Chinese Medicine was established and achieved a series of innovations.

2024

FOHOW continued to expand globally, welcoming visitors including a Nigerian king and a French academician, and extending the international reach of TCM culture.

Memories by Year 01 / 03

2025

Led by Qihuang Scholar Professor Miao Mingsan, the Group and Henan University of Chinese Medicine jointly founded a laboratory for Chinese medicine formula essential oils, developing innovative wellness products including Essential Oil Energy Patches.

2025

FOHOW established a joint venture with Japan’s Heritage Group to form Japan FOHOW Pharmaceutical Co., Ltd., and began developing its Japanese base.

2025

The Group invested US$300 million to develop a TCM cultural and ecological industrial park in Henan, China.

2025

A joint laboratory for gut microbiome research in longevity populations was established with Sun Yat-sen University.

2025

In collaboration with the China Academy of Chinese Medical Sciences, the Group launched the Multimodal Intelligent Model for Sleep Disorders research and development project.

Memories by Year 01 / 05

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